Veteran-Owned & SDVOSB Certified  |  No Sales Tax — Excludes NY  |  HSA/FSA & FLEX Accepted

Products from small, independent businesses we're proud to carry — hand-picked by our founders. Every purchase supports a fellow small business.

Save 18%
Rock Steady Cane Stair Assist Cane – Adjustable Lightweight Stair Support Cane
Vendor:Soulo
Vendor:M-EDGE
Vendor:M-EDGE
Save 16%
MAX Deluxe MEDIUM Wheelchair Backpack
Vendor:Feeldom

MAX Deluxe MEDIUM Wheelchair Backpack

Sale price$259.00Regular price $310.00

Some of the best products we carry didn't come from big manufacturers.

They came from founders — people who faced a real mobility or caregiving challenge, couldn't find the right solution, and built one themselves.

Our Founder's Picks collection features products from small, independently owned businesses that Bill and Ellen have personally chosen to carry. These aren't big-box brands. They're purpose-built by people who care deeply about the problem they're solving.

Every product here reflects creativity, practicality, and a genuine commitment to improving daily life — and by shopping this collection, you're supporting the people behind it.